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Marketing for Founders: 5 Ways Startups Can Acquire Customers

Insights
Posted by: 1871 on 11/17/17 11:50 AM

Many entrepreneurs skip the basics of marketing and struggle to find product market fit. 1871 member Solomon Thimothy is the co-founder of marketing intelligence platform Clickx and has helped hundreds of entrepreneurs and clients implement effective marketing strategies. There is no cookie cutter way to success, but Thimothy shares certain themes that have emerged from his experiences.

Are You Doing Enough for Your Newbies?

News, Insights
Posted by: Howard A. Tullman on 11/14/17 12:00 PM

Throwing your new hire into the fire without sufficient training is often seen as a rite of passage. But that's short-sighted and often costly, to both the employee and the company. 

Videos: 1871 Dialogues

Insights, Community
Posted by: 1871 on 11/13/17 12:50 PM

Jeanne Reidy, VP of Events and Content Development at 1871, chats with the brightest founders, executives, educators, and wave-makers in the technology, business, and entrepeneurial landscape. See below for the full list of interviews or watch the playlist on YouTube. 

 

Six Core Values of Empowered Leaders

Insights
Posted by: 1871 on 11/13/17 10:30 AM

Success is not a plaque or a dollar sign. It can’t be bought or ascribed. Success is a personal reward borne out of a subscription to one’s core values. 1871 mentor Susan Kuczmarski of Kuczmarski Innovation discusses how the empowered leader of the future will have to embrace six unique qualities that are unknown to many leaders today.

Four Equity Management Trends that are Changing Startups

Insights
Posted by: 1871 on 11/10/17 12:25 PM

Founders know that equity is a powerful commodity for a startup; used effectively, it allows you to attract top talent and save on cash. But, simply giving employees equity isn’t enough. Your equity compensation needs to be a part of a broader strategy that fits with your company culture and goals. 1871 workshop leader Iman Malik of Carta gives us the low-down on equity trends. 

Innovating within Corporations: Key Takeaways Part 1

Events, Insights
Posted by: Eddie Tao on 11/7/17 4:36 PM

Constant innovation is the name of the game, but how can this accomplished within large enterprises? Over the course of three posts, we'll share key takeaways from 1871's recent Corporate Innovation Summit which was based on one of 1871 CEO Howard A. Tullman's favorite truisms: "People don’t change when they see the light; they change when they feel the heat.”

Passion and Purpose: Takeaways From the Founders of Werk and Havenly

Events, Insights
Posted by: Emily Santos on 11/3/17 1:57 PM

1871 recently hosted Anna Auerbach, Founder and Co-CEO of Werk, and Lee Mayer, Founder and CEO of Havenly, for an intimate fireside chat at 1871 about their entrepreneurial journeys. Through the conversation, Anna and Lee showed us that with perseverance and dedication towards one's passion, you can succeed. What passion do you have that drives you to make a difference?

Hacking IRL: What Mr. Robot Teaches Us About the Dark Web

Insights
Posted by: 1871 on 10/24/17 11:16 PM

In Part 2 of the Hacking IRL series, Jim Holcomb - Associate Security Consultant at Evolve Security Academy - clears up terms we've all heard but may not have completely understand, such as the Deep Web, Dark Web, and even The Internet. Minor Mr. Robot spoilers ahead!

The 1871 Fintech Forum: A Discussion of the Future of Data and Analytics

Events, Insights, Community
Posted by: Colleen Maxwell on 10/17/17 10:52 AM

1871 held its latest quarterly Fintech Forum on September 29th, in partnership with Capco, to showcase Chicago’s strongest data and analytics experts and to help create engagement between 1871 startups and corporate partners in the fintech space. Here are four key takeaways on how to use reporting information to drive insights, automation, and a competitive advantage.

The First Steps to Creating Social Buzz About Your Startup

Insights
Posted by: 1871 on 10/16/17 11:24 AM

Marketing your startup in social media is something you should begin on day one —but there’s a right and wrong way to go about it. 1871 member and social media pro Carol Fowler, CEO and Co-Founder of TheSocReports, provides a checklist of steps to lay the foundation for growing your social audience.

Read the 1871 Blog for news about the Chicago technology and entrepreneurship community, as well as helpful tips, guides, and insights into the startup and investment world.

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